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Most people hate being duped!  Don’t you?

 

So, when consumers choose a program to help them lose weight (there are hundreds of options) there should be two red flags that help them with the decision-making process.

 

Just these two red flags should weed out more than 90% of the available programs.

 

Red Flag #1:

What is the measurement for progress?

 

If the measurement used to gauge progress is “pounds-on-scale” or “BMI” or anything other than “body-composition” (lean mass vs. body-fat), then, run away from this program right away.

 

Just this red flag alone would eliminate almost all commercial weight-loss programs including the big guys such as Weight Watchers, NutriSystem and Jenny Craig.

 

Here’s the video that explains why:

 Learn more about this video….

Red Flag #2:

Are you required to purchase pre-packaged food?

 

This is where your client or member must understand the true nature and focus of the company and program they’re entrusting.

 

Most commercial weight-loss companies are primarily engaged in the pre-packaged food business. Actual weight-loss “programming” and “education” is just a give-a-way in order to get the client signed-up for a FOOD PURCHASE program. That’s why they practically give away the program for such a cheap price-point.

 

You’ll notice that at the end of every ad the commercial weight loss companies throw out a disclaimer: “Price does not include food.”

 

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Once again, this is why fitness professional and health coaches are the most qualified to help people manage their weight.  No games.  No false metrics.  Just pure physiology. 

 

And, a bonus, too! 

 

The same protocol that true professionals use for weight-management just happens to improve their clients’ OVERALL HEALTH!

 

 

 

Looking for free content you can download right now? 
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