… if you’re serious about “marketing” your health and fitness business….

 

… then, you absolutely, positively should be thinking about these 2 THINGS. 🚀

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Or better yet, take action to execute them!

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Your Digital Platform:

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Yes, I know I continue to harp on the necessity of a “kick-ass” website.

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And, yes, I know it just sounds like I just want you to buy something from me.

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But, honestly, whether from us, a freelancer or you do-it-yourself…. ALL marketing experts across ALL service-based industries are recommending to their clients this exact same advice:

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“It doesn’t matter how qualified you are… YOU will be JUDGED by the FIRST IMPRESSION.”

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Today, that “first impression” is your WEBSITE. Period!

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✅ Modern design with movement and professional graphic design

✅ Engaging, actionable content

✅ Contact/lead capture opt-in forms

✅ eCommerce – products, subscriptions, workouts

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I could go on for hours about websites…. but I’ll just leave it here for now!

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Absolute Email:

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I can not stress enough the importance and absolute necessity of email marketing.

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Not the “on-again, off-again” sporadic emails whenever you happen to feel motivated.

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I’m talking about comprehensive and consistent email campaigns (that can be automated).

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It breaks my heart to see so much time, effort and money wasted on social media and other useless tactics when it could all be put to better use toward email — with less effort and so much more effectiveness!

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👉 Set It & Forget It..!

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One of our fitness partners who runs a Women Only facility first downloaded THIS EMAIL TEMPLATE for FREE.

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It was so effective that she purchased our EMAIL NURTURE SEQUENCE 10-Pack and set it up to automatically send one email per week (for 10 weeks) to each new prospect/lead/referral — and anyone who clicked on her Opt-in Form – similar to this —> LEAD MAGNET.

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Sure, it’s a bit of upfront work… and you might need a little bit of tech help to set it up — but once it’s done, it’s DONE – forever! And it will continue on “auto-pilot” without any additional labor on your part.

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👉 Communicate & Motivate

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Here’s something to consider…

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You’ve probably heard the saying, “out of sight, out of mind.”

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That old adage is especially true in today’s media frenzy world.

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It’s important to understand that it’s NOT always about selling, selling, selling…. like so many consultants tell you.

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It’s way more important to reach out and communicate in order to stay top of mind without offending your prospects with non-stop sales pitches.

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Here’s the truth…

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Today’s most successful service-based businesses understand it’s all about building and maintaining RELATIONSHIPS.

 

If you want to know more about to do this via email, CLICK or TAP HERE…​

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I hope you find the information helpful.

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🚀  ​  P.S. More marketing tips on the BLOG….

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We’re all in this together!

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