Uncategorized

  Part of our success for over 35 years is due to our focus on the ever-changing health and fitness industry as a “business” as well as a trend-setting “lifestyle.” ​ Statistics are the Key:   OBESITY: Between 2000 and 2025, the global prevalence of obesity among adults has risen significantly. ​ In 2000, approximately…

  Ouch…!!!  The rising cost of food in the United States is hitting families hard, as inflation and supply chain issues have made trips to the grocery store noticeably more expensive.   Across the country, the average amount people spend on groceries varies quite a bit, depending on factors like local living costs, transportation expenses,…

  I have a LOVE / HATE ❤️ 😡 relationship with a few things. ​ So, I attempt to take those lemons and turn them into something positive… like lemonade! ​ For example, I HATE 😡 the Body Mass Index (BMI) metric that’s used worldwide to determine a person’s so called “healthy weight.” ​ It’s…

  Every so often I give a “shout out” to a few fit pros who I KNOW are doing a lot things “RIGHT” to build their businesses.   Jess Langston – Accessory Sales   ​Jess Langston owns and operates a a boutique studio outside Baltimore, MD. ​ She markets and sells several items including workout…

  Recently, I displayed a “test page” of an Exercise Reference Guide we’re creating for one of our fitness partners.​   Within days, I received over 50 emails asking the same question: ​ QUESTION: Is it legal to post someone else’s public YouTube Video on my website? ​ ANSWER: If there is a “share” button…

  When I operated our nutritional counseling firm, MediCorp, in Newport Beach, CA, I would always “reframe” things to help clients better understand the importance of nutrition.   One of my favorites was to open up a session #3 with this: ​ “Today, I want to talk to you about intimacy.” ​ Oh… the looks…

  Oh yes…   …. these days, it’s ALL about YOU.   Why?   Because social media deliverability and conversions are in decline.   So, your email and website are becoming super important.   And, that means your ABOUT PAGE on your website needs to be really good!   [FREE DOWNLOAD] —> “ABOUT PAGE” TIP SHEET​   Did you know the “ABOUT PAGE” is the most visited page…

  How much time are you spending on things OTHER than running your business? ​ The “entrepreneur’s curse” is thinking you can do everything yourself. ​ Or, it won’t be done right unless YOU do it. ​ Here’s the truth… whether you’re a business owner or staff, if you want to succeed at anything, you…

Here are some interesting trends affecting all of our businesses this coming year…. ​ 👉 Growing Stats: According to WW (formerly Weight Watchers) over 42% of Americans are obese, with some studies suggesting overweight and obesity are responsible for 1,300 per day! (Wow!) ​ 👉 New Competitor?: Here comes NIKE with their own NIKE STUDIOS. Can’t help but wonder if this trend might expand among other product manufacturers.…

  I don’t know about you,  ​ …but I find so much of success in business as well as most peoples’ personal lives are all about the “little things.” ​ And, yet, those little things are HUGE for the people they affect. ​ For example: ​ A Little Thing About Personal Recognition ​ If you’re a business owner, you probably already…