Posts Tagged ‘art rothafel’
Above Average Health Professionals
Let’s just assume you’re great at what you do. You probably have one or more certifications. Perhaps a degree. You probably attend conferences, workshops and seminars to improve and further your skill sets. After all, as a modern health professional it’s super important to keep up with the latest research, techniques…
Read More3 Pillars Of Guaranteed Success!
Listen, you already know that navigating the health and fitness industry is no walk in the park! With 1,000’s of practitioners, countless methodologies and a booming interest in personal well-being, standing out and earning trust in this space can feel overwhelming – regardless of your qualifications and certifications. If you’re a health related business owner…
Read MoreHow to Attract a Mass Volume of Weight-Loss Clients
Just 2 months ago, Annie Littlefield, a sports nutritionist/trainer read on our site that Weight-Loss is the second most popular topic in the world (behind wealth building). So, she decided to send this letter out to 20 different family medical practices within a 30 mile radius of her market area. 👉 To…
Read More5 Advantages of an ONLINE Health Education Course
It’s amazing how many health, fitness, wellness and medical professionals miss the opportunity to help their clients achieve their goals by not offering to educate them. After all, KNOWLEDGE IS POWER.… right? Here are five (5) advantages that go to those who choose to EMPOWER their clients, members and patients through an…
Read MoreWhy Fitness Pros Should Offer Their Own Line of Nutritional Supplements
Here are 10 compelling reasons why you, as a fitness pro, should consider offering your own branded line of nutritional supplements: ✅ Offering Informed Solutions: Every individual has unique nutritional needs. By knowing your proprietary line of branded nutritional supplements, you can ensure that the supplements align perfectly with the training and nutrition…
Read MoreHow to Get Fitness Leads and Referrals with UGC
Check out this “secret sauce tactic!” 🚀 It’s not for everybody….. but, it generated a ton of new clients for one of my coaching clients, Robin Stinson (owner of RS Fitness – women only studio). So, I’m going to share it with you in hopes that it will help your business, too.…
Read MoreIncrease Your Fitness Brand Awareness and Increase Your Referrals
In today’s digital age, having a strong online presence is vital for ALL health and fitness professionals. Displaying your branded products and services on various platforms helps you establish a cohesive and recognizable brand identity. This consistency is exactly what fosters trust among your future prospects, making them more likely to remember…
Read MoreThe Daily Exercise and Nutrition Transformation Journal vs. Digital Apps
Going through our business timeline I just ran across the amount of money (over $25,000) we spent attempting to create a digital app that could replace our hand-written Daily Exercise and Nutrition Transformation Journals. But, every single time we tested digital apps (ours and many others) against the hand-written journal, the control…
Read MoreThe Best Health and Fitness Professionals…
Health and fitness professionals often share with me some of the things they tell their clients… or, other various stories of how they run their businesses. These are a few of the classics that you might find interesting: ✅ “Why are you here?” Asked of all prospective members at a club in Portland, Oregon: …
Read MoreHow to Empower Your Fitness Business Through Education
As a health and fitness business owner or a corporate wellness director – you understand the value of providing top-notch services to your audience of clients, members, patients and employees. In this post, we’ll explore how offering a 12-module online health education course called “Onboard 101”can revolutionize your business and create a positive…
Read MoreHow Health and Fitness Studios and Boutiques Can Elevate Their Brands
You no doubt realize the health and fitness space is getting even more competitive these days! As a marketer in the fitness industry for over 35 years, I can’t stress enough how important it is to stand out in today’s competitive market. Building your brand is not just about offering workout sessions,…
Read MorePersonal Trainers, Health Professionals and Supplements
For the entire 35 years I’ve been involved in the health and fitness business the debate over “selling supplements” has raged on. Here’s what I know to be true: 👉 If you don’t take supplements yourself, then, you shouldn’t be selling them. Period. It’s disingenuous. 👉 It is totally legal…
Read MoreGumball Millionaire
Here’s a story about creative PRICING and VALUE and PROMOTION. Here it is… I once listened to a business owner tell his story. He owned gumball stands – the pedestal kind with the glass bubble “head” and the “quarter-slot” payment mechanism. He wasn’t doing great. He had gumball machines in offices (lots…
Read MoreGlucosamine and Co Q-10 Are Back!
I am super happy to announce that two of our most “purposeful” and popular formulations are back in stock: ✅ Glucosamine Chondroitin (w/ MSM and Omega 3-6-9) ✅ Co Q-10 WHO SHOULD TAKE ‘EM…? Over the years I’ve worked with thousands of professional athletes, trainers, coaches, etc., and most of them wish they’d discovered Glucosamine earlier in their careers. Today, it’s…
Read MoreWhat Every Single Health Professional Should Know About Semaglutide Injections
Perhaps your current clients are not even close to taking this new class of drugs. However, I can guarantee that your prospects — especially those who might hire you – or join your facility — to help them lose weight are most definitely thinking about it — or already trying it. …
Read MoreIt’s Going to Get Weird – In a Good Way
Our industry is moving “fast forward” on several different fronts. It’s exciting! According to research “online training” is expected to grow another 27% over the next 5 years. That’s HUGE! Then, there’s AI (artificial intelligence beyond ChapGPT) that is going to impact the way consumers use our services — and the way we operate our businesses. I’VE BEEN DIGGING INTO…
Read MoreFitness Promotions: BACK-TO-SCHOOL
Summer just started… … and do you know what the most successful health and fitness marketers in the world are doing right now…? They are already planning their “Back-to-School” promotions!!! 😲 HERE’S WHY… For all fit pros, coaches, studios, clubs, etc., the next “BIG EVENT” that offers a ton of free publicity and encourages consumers to pull-out-their-wallets is: 👉 “Back-to-School.” Believe me…. it’s not just…
Read MoreUnlock Your New Revenue Streams
Why YOU Should Market YOUR OWN line of Branded Products As a health and fitness professional, you have a fantastic opportunity just waiting for you. It’s hard to say why almost 90% of all health and fitness professionals miss this financial opportunity, but, no doubt it’s due to the unrelenting focus on getting…
Read MoreHow to Boost Your Fitness Marketing with Recipes
A Fast Track to Trust and Credibility With so much competition in our industry, it’s super important to build trust, authority and credibility for your businesses. Coaching and training is not just about providing excellent services, but also going the extra mile to offer valuable resources to your prospects and existing clients. …
Read MoreFitness Logo: Horizontal vs. Vertical
Yes… there’s a preferred LOGO LAYOUT DESIGN for all health and fitness professionals. This is especially true for business owners aiming to increase brand recognition and awareness with private label or white label products. It’s HORIZONTAL. And, here’s why: The preference for a horizontal logo in health and fitness or…
Read MoreTop 10 Reasons All Fitness Professionals Should Have an Up-To-Date Website
There’s a reason we build state-of-the-art websites for our fitness partners such as: ✅ The Digital Welcome Kit ✅ Ultimate WebSuite ✅ eCommerce Apparel DropShip ✅ eCommerce Supplements Drop Ship ✅ Onboard 101 Let me describe the top 10 reasons why having an up-to-date website is an absolute game-changer when it comes to…
Read MoreArtificial Intelligence – Is AI Your Friend or Foe?
You know it’s coming… …. and we’d all be foolish to think AI is not going to impact our businesses. Yours, mine, everybody’s! GOOD NEWS! First off… as health and fitness professionals, we’re all in a great position. That’s because AI will never be able to duplicate the “human touch.” So,…
Read MoreHow to Build Fitness Client Satisfaction, Brand Recognition and Business Growth….
Here’s a marketing TRUTH many health and fitness business owners never hear. If you truly want to take your business to the next level, then, in today’s competitive market you really need to offer your own private label products branded with your own logo. It’s no longer question of why… But,…
Read MoreWhat YOU Should Know About the NEW OBESITY DRUGS
Sometimes, as health professionals, we get so busy that we miss something really BIG that’s going on all around us. It’s happening right now…. again! THE NEW “MAGIC” PILLS / INJECTIONS You may have heard about this new class of Obesity Drugs: 🔴 Ozempic (mfg. by Novo Nordisk) 🔴 Wegovy (mfg. by Novo Nordisk) 🔴 Mounjaro (mfg.…
Read MoreThe Fitness Results Mantra
Over and over I keep hearing this advice: “Fitness professionals and health coaches must… absolutely MUST promise RESULTS in order to attract new clients.” And this advice is served up using metaphors and analogies. Have you heard them…? Like this one: “… an appliance repair guy must FIX the appliance… RESULTS… or he doesn’t get paid.” …
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