Trust me… You’ve got ’em!   I may have told you how I owned and operated a Weight-Management office in Newport Beach, California during the late 80’s and early 90’s.   I received several emails asking if I would share some of the challenges and obstacles we faced and how we overcame them.  …

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  Here it comes…. all the fitness contests including Transformation Programs  (which should be based on body composition… right?) are underway in thousands of health clubs, gyms, studios and boot camps throughout the world.   One-Way Ticket to the Winner’s Circle   Listen, if you’re serious about your clients or members winning the contest… here’s…

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  Even though Janice Noble, a 40 year-old Health Coach from Chicago, is not a “famous” trainer, she’s one of the most successful fitness professionals I know.   She sells and markets one package.     It is a “Corporate Health Management Package” that results in a training/coaching contract designed specifically for globe-trotting corporate executives.…

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  A while back I went to visit some friends at their studio in S. California.     Up on the wall was a 65″ flat screen TV with the ONBOARD 101 displayed on the screen.  Wow… it looked very professional and impressive.   During a private one-on-one or small group session, they display the current chapter on the…

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There’s a saying among “seasoned” business professionals that goes: “Old age and treachery will trump youth and skill..”   New research as well as some of our own sales statistics indicate there’s some truth in this adage.   When I started this company in 1988, the average age of our customer/fitness professional was 28.  It…

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It’s a simple proposition. Really! Just study this infographic for a minute and you’ll understand why health and fitness professionals who reach out to their communities and present  “LIVE EVENTS” via seminars (and webinars) are ALWAYS the most SUCCESSFUL.   They NEVER hunt for new clients.  In fact, quite often they have “waiting lists!”  …

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…   (or Your Own Program) Over the years, lots of trainers, educators, and perhaps you, have presented Weight-Management workshops for audiences of 25-100 people. Some, like Janice Noble, have more than 400 in attendance!  At the end of their presentations, they typically have a sign-up sheet to capture emails, addresses and other follow-up information. But…

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