The Younger Fitness Enthusiasts – Gen Z and Millennials

  Here’s what the most recent market research is telling our industry: ​ When it comes to health and wellness, the younger generations, including Gen Z and Millennials, prioritize: ​ ✅ preventive care ✅ personalization ✅ innovation ​ Their preferences also highlight a desire for community connection and experiential services rather than just products. So,…

Read More