Why Facebook is Failing You and What To Do About It….

Someone needs to come right out and say it.    So, it might as well be me.   —> Facebook is failing you.   Let’s just start with the BIG question:    How much money have you spent on Facebook Ads — and what was your return on that spend? “Likes” don’t count “Shares” don’t count…

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The Smartest Thing You Can Do For Your Business

  Here’s a fact.  My business is exactly like yours. I have administration. I have operations.  I have  sales and marketing. I have financials.   While I don’t have an onsite staff, I retain the services of over 50 different freelance experts.  As such, I manage their time and budgets for all of our projects, services and products.…

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Why Health Coaches and Fit Pros Must Move to Online Content Marketing

Can You Relate to this..?   Most successful fit pros and health coaches don’t have TIME to constantly update their own websites.   After all, they’re successful because they’re laser-focused on running their businesses… not the least of which is training clients, managing staff and a dozen other DAILY duties!   Even if they WANT to update their sites, they don’t possess the technical skills to deploy: Opt-in and lead capturing forms Converting landing pages…

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Premium Content for Health and Fitness Pros — FREE!

  Yes… yes, it’s the giving season.     And, I’m ALL IN…!   Here’s what I mean.   Over the years I’ve created hundreds of marketing tools for YOUR USE.     Most of it is PREMIUM HEALTH & FITNESS CONTENT for FREE..! Pay it Forward Long before it was trendy to “Pay it Forward” it’s always been…

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How to Drive Traffic To Your Website

  Rule #1 for all “Online Businesses” as well as physical businesses attempting to boost their “online presence” is:    Blog, Blog, Blog!   And, then:  Post, Post, POST on social media! Here’s Why…   Brand Engagement: As an online marketer, one of your biggest priorities is to keep people ENGAGED with YOUR BRAND.    In…

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Why Athletes and Fitness Enthusiasts Multi-Dose

  Have you ever heard the term “multi-dosing” as it relates to nutritional supplements? If not, you’re certainly not alone.   Not surprisingly, more than 99% of people do NOT multi-dose.  So, before I explain the rationale, allow me to offer some background.   A Little History…   Before World War II the extent of…

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Stuff They Don’t Tell You About Nutritional Supplementation

  It seems like more and more people (consumers, your clients) are finally tuning-in to the fact that no matter how “clean” they eat, they won’t necessarily get all the nutrients their bodies require for adequate recovery.   This is especially true for people enrolled in HIIT, Crossfit, point-to-point Body Transformation programming and other high-level training protocol.   Now, if you don’t believe in any type of supplementation for any reason whatsoever, well… I don’t blame…

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